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Performance Marketing
Course with AI

Master Meta Ads, Google Ads & PMAX with AI Tools – 100% Placement Guaranteed

Offline Classes (Kolkata – Sector V)

Lead by Industry Experts (9+ Years Experience)

16 Hours

100% Placement Guarantee + Moneyback Offer

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Bajaj Finance and EMI starts from ₹6,500

The DESUN Advantage

Certification of Course Completion:
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Turning Skills into a Career
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Learn from Real Ad Campaign Experts- 9+ years running live Meta and Google ad campaigns across industries
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AI-Integrated Curriculum- Master ChatGPT and Claude for market research, ad copy, and campaign briefs.
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Career-Focused Mentorship-Interview prep, resume building, and placement readiness sessions
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Project-Based Learning-Build and launch real ad campaigns with performance metrics as portfolio evidence.
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Internship with Real Clients-Run paid Meta and Google campaigns for actual businesses during training
Built-In Career Support

100%

Placement Support

upto ₹ 6 LPA

Our top students have landed roles as performance marketers and paid ads specialists with salaries between ₹3.5 LPA to ₹6 LPA.

Internship

With Real Client Projects
(Paid internship opportunities available)

Job Guarantee

Or Money-Back Offer

Certification of Internship:
performance marketing certificate

CI/CD & Build Tools Use Maven for dependency management and Jenkins for running automated test pipelines.

Skills You’ll Gain
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Meta Ads Mastery - Campaign structure, CAPI setup, and audience creation that actually converts.
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Google Ads Mastery- Search, Shopping, Demand Gen and PMAX campaigns built and optimized.
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Hook & Ad Copy Research-Find winning ad ideas using pain-point and market research frameworks
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Campaign Metrics That Matter-Read the 5 critical metrics that decide if a campaign lives or dies
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AI-Powered Ad Production -Use AI for market research, headlines, and search ad copy at speed.

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60-Day Optimization Workflow- A repeatable system for scaling ad accounts in the first two months.

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A hands-on breakdown of every module from
funnel strategy to AI-assisted ad copy.

Module 1: Marketing & Sales Funnels

  • Marketing and Sales Funnels  

  • Types of Paid Media  

Module 2: Meta Ads

  • How the Meta Ad Algorithm Works  

  • Market Research  

  • Pain Points and Hook Research  

  • Finding Highly Converting Ad Ideas  

  • Ad Production (Design & Video Briefs)  

  • The 5 Critical Success Metrics  

  • Walkthrough of All Campaign Types  

  • Audience Creation & CAPI Setup  

  • Campaign Optimization – First 60 Days 

Module 3: Google Ads

  • How the Google Ad Algorithm Works  

  • Google Ads Terminology & Concepts  

  • Keyword Research Hacks 

  • Search Ad Campaign Structure  

  • Search Ad Launch & Optimization  

  • Shopping Campaigns & Merchant Center  

  • Shopping Ads Structure & Optimization  

  • Demand Gen Campaign Overview & Structure  

  • PMAX Overview and Scaling Your Ads  

Module 4: Gen AI

  • Using AI for Market Research  

  • Using AI for Winning Headlines & Ad Copy  

  • Using AI to Create Marketing Briefs  

  • Using AI to Write Search Ad Copy  

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What you’ll learn

Funnel & Media Foundations

Campaign Success Metrics

Marketing & Sales Funnels

Types of Paid Media

Meta Ads in Depth

60-Day Optimization Workflow

Audience & CAPI Setup

Ad Production Briefs

Google Ads in Depth

PMAX Scaling Strategy

Search & Shopping Campaigns

Demand Gen Campaigns

AI for Performance Marketing

AI Marketing Briefs

AI Market Research

AI Ad Copy & Headlines

Who is the Right Fit for This Course?
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Final Year Students & Fresh Graduates

Placement-Blocked Tech Graduates (B.Tech / BCA / MCA)

Freelancers Wanting Paid Ads Skills

Career-Switching Women (Restarting After a Break)

Non-Tech Career Switchers into Marketing

Boost Your Resume with an Product Design Course Certificate
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Industry-Recognised Certification:

Gain credibility and recognition with a trusted certification that enhances your professional profile.

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Get Noticed by Recruiters:
Boost your career prospects by mastering Meta Ads and Google Ads skills valued across every industry
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Lifetime Value:
The Performance Marketing Certificate and ad-account experience hold long-term value throughout your career.
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Our hiring partners
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Am I eligible to apply?
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Unlock Your Career — No Ads Experience Required!

Completed Class XII or Graduation? You're eligible to enroll and start earning

Designed for beginners, freelancers, and marketers upskilling into paid ads.

Final-year students can join now and graduate campaign-ready.

Explore agency, in-house, and freelance ad-management pathways after training.

Gear Up For A Successful

Performance Marketing & Gen AI Career Ahead.

Begin with us to get a head start.
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Your Trust, & Our Treasure

As mentioned previously, it is through our services that we earn the trust and confidence of our clients, and it is precisely this trust that we treasure.

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